2020年11月，文化和旅游部产业发展司委托宋思根教授开展“消费者文化和旅游消费行为研究”。此项研究旨在通过对中国居民文化消费和旅游消费行为的调查研究，为消费升级和消费促进提供政策建议。
In November 2020, the Industry Development Department of Ministry of Culture and Tourism of China commissioned Professor Sigen SONG to carry out a study about Chinese consumer behavior of cultural and tourism consumption. The purpose of this study is to provide policy suggestions for consumption upgrading and promotion through the survey of Chinese residents' cultural consumption and tourism consumption behavior.