动态-消费者行为研究中心

动态

News

当前位置：首页动态
动态News

时光的印记：日历末端如何唤醒怀旧消费
Temporal Landmarks and Nostalgic Consumption: The Role of the Need to Belong

2024-03-15
利用生成式AI改善陌生人社交APP的用户体验
Improving the User Experience of Apps for Social Interactions with Strangers Strengthened by Generative AI

2024-02-23
奔驰加塞，怒砸奇瑞：品牌身份、信号传递与情绪失控
A theoretical explaination for the traffic cut-in dispute in Xuwen, Guangdong province

2024-02-01
《繁花》落幕，怀旧登场？兼谈好的时代
Blossoms Shanghai ended: NOSTALGIA back? Talking about good times

2024-01-10
石华瑀博士在2023上海高校"青培计划"结项展演活动中获二等奖
Dr. Huayu SHI won the second-class prize of the 2023 Shanghai Higher Education Young Teachers Training Grant Program ...

2023-12-22
消费者为什么不“秀晒炫”?
What drives or inhibits consumers’ preference to consume quietly?

2023-12-21
香文化的赓续华章
New splendidness of fragrance and flavor culture

2023-12-13
反了反了！需求越少竟然越努力工作？
Do you really lie flat? A study on the influence mechanism of minimalism on work effort

2023-12-08
违点小规帮助顾客，好不好？
Mechanisms of Customer-Oriented Deviance on Brand Trust: The Mediating Roles of Perceived Benefit/Uncertainty and the...

2023-12-05
认识化妆品小样避免消费陷阱
Is it true to have so many cosmetic samples to sell？

2023-12-01
市药监监测中心胡骏主任一行来学院调研
Director Jun HU at Shanghai ADR visited SEM

2023-11-21
“花西子”事件引发的思考
Comments on Live Streaming Service Failure of Florasis

2023-11-15
直播带货究竟是不是消费者的福音？
Don't be a shopholic in live streaming room

2023-11-08
陌生人社交产品UI设计创新性分析与建议
Stranger social product UI design innovation analysis and suggestions

2023-10-30

共170条首页上页1...45678...13下页尾页 6/13 第/13页跳转