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宋思根教授参加2025山东省文旅康养供需对接活动并发言
Prof. Sigen SONG attends and speaks at the 2025 Shandong Province Cultural Tourism and Wellness Supply-Demand Matchin...

2025-11-19
快讯：张义教授再获省部级课题立项（公示）
Prof. Yi ZHANG's provincial-level project research proposal was approved once again

2025-11-17
兴趣小组与李永发教授一行举行联合组会
Prof. Yongfa LI team visited us and jointly held a seminar

2025-11-16
做优文旅消费培育经济新增长点
Optimize cultural and tourism consumption to cultivate new economic growth drivers

2025-11-11
宋思根为2025年文化和旅游消费工作培训班授课
Prof. Sigen SONG gave a talk about new scene and trend in nighttime cultural and tourism consumption

2025-10-30
宋思根参加2025年三季度文旅消费形势分析座谈会
Prof. Sigen SONG take part in the 2025 Third-Quarter Cultural and Tourism Consumption Analysis Meeting

2025-09-26
张义教授给香氛类营销师职业能力评价培训班授课
Prof. Yi ZHANG was Invitated to have a talk to aroma marketers in professional ability training class

2025-08-19
老字号传承与创新对跨界延伸态度的双向影响机制研究
A Study on the Dual-Directions Mediation Processes of Brand Heritage and lnnovation's Effects on Cross-Category Exten...

2025-08-16
研究生获第九届上海市工程管理创新大赛奖项
Graduates won prizes at The 9th Shanghai Engineering Management Innovation Competition

2025-07-26
宋思根教授参加第八届智能科学与广告发展学术研讨会
Prof. Sigen SONG attended The 8th Annual Conference on Intelligence Science and Advertising Development （ISAD）

2025-07-21
中心师生参加第二届互动营销国际研讨会暨论文写作工作坊
Faculty and master student took part in 2025 Symposium and Workshop of Interactive Marketing

2025-07-13
【转载】我校与小米集团签订人才培养校企共建协议
SIT and Shanghai branch Xiaomi Group signed an agreement about talents joint training

2025-06-10
抢购Labubu是否在交智商税？从情绪价值说起
Is panic buying of Labubu fool's tax？Emotional value attachment

2025-06-09
泡泡玛特的Labubu被抢爆：当前社会心理与营销应对
POP MART's Labubu has been selling like hotcakes： Current social psychology and marketing strategy

2025-06-08

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