简介
李永发，男，教授，博士，安徽财经大学市场营销系主任。研究方向：商业模式创新、商业生态系统与顾客价值管理。主持完成国家社会科学基金项目1项，完成省级课题多项。在SCI和CSSCI源刊上发表论文10余篇，出版专著2部。3次入选全国工商管理专业学位研究生教育指导委员会公布的“全国百篇优秀管理案例（微案例）”名单；荣获清华大学“卓越开发者”案例大奖赛二等奖1项，三等奖2项。在南京大学等高校机构做了约20场定性比较分析（QCA）方法培训。
Biography
Dr. Yongfa LI is a professor and the chair in the Department of Marketing at Anhui University of Finance and Economics. His main research interests are business model innovation, business ecosystem and customer value management. As principal investigator，he has completed one project from National Office for Philosophy and Social Sciences and several projects supported by provincial government . He has published more than 10 papers in SCI and CSSCI journals and two books. He was selected into annual list of 100 National Excellent Management Teaching Cases (Micro-cases) for three times; he won one second-class prize and two third-class prizes in the Tsinghua University “Excellent Author” Teaching Case Competition. He has lectured Qualitative Comparative Analysis (QCA) methods at Nanjing University and more than 20 other institutions.