致力于深刻理解中国消费者
To advance our understanding of Chinese consumers
动态
News
更多 More
老字号企业数字化转型的演变逻辑与转型机制——基于传承与创新...
Evolution Logic and Transformation Mechanism of Digital Transformation of Ti...
2025-05-28
经管院研究生团队双双获得第四届CMAU全国大学生市场研究与商...
Two teams won the first-class prize of Eastern District track of the 4th CM...
2025-05-27
从过度消费到债务违约:我们该怪移动支付吗?
From excessive spending to debt delinquency: Should we blame mobile payments...
2025-05-21
香港恒生大学商学院陈芳怡博士应邀来访
Dr. Fanny F. Y. CHAN at The Hang Seng University of Hong Kong took part in o...
2025-04-22
《经济日报》:“文旅+”激发消费新动能
Economic Daily: “Culture and tourism +” engined great consumption enthusia...
2025-03-28
活动
Events
更多 More
28
2025-04
兴趣小组内部研讨202504
Seminar202504
17
2025-04
兴趣小组开放活动20250421
Seminar20250421 opening to all
30
2025-03
兴趣小组内部研讨202503
Seminar202503
01
2025-03
兴趣小组内部研讨202502
Seminar202502