近日,教育部社会科学司公布2022年度教育部人文社会科学研究项目评审结果,上海应用技术大学共获得3项课题。其中消费者行为研究中心石华瑀博士主持申报的“健康消费情境中目标冲突对连续决策行为的影响机制研究”(课题号22YJC630117),张丽妮博士主持申报的“互联网消费金融风险效应的微观传导机制与防范干预研究”(课题号22YJC630202)项目获得立项。(供稿:石华瑀 张丽妮 上海应用技术大学)
Recently, The Department of Social Sciences of the Ministry of Education (MOE)announced the 2022 funding list of the Humanities and Social Science Research Projects. "Mechanism of Goal Conflict on Continuous Decision-making Behavior in Health Consumption Context"(grant number 22YJC630117)applied by Dr. Huayu SHI and "Micro Transmission Mechanism and Prevention Intervention for Risk Effect of Internet Consumption Finance(grant number 22YJC630202)" applied by Dr. Lini ZHANG were approved. The two principal investigators are from Research Center for Consumer Behavior(RCCB)at SIT.(By Huayu SHI & Lini ZHANG at SIT)
作者简介:石华瑀,博士,上海应用技术大学经济与管理学院讲师,工商管理系副主任,上海应用技术大学消费者行为研究中心成员。
张丽妮,上海应用技术大学经济与管理学院国际商务系讲师,经管学院市场营销中加合作项目负责人,上海应用技术大学消费者行为研究中心成员。
Authors:Dr.Huayu Shi, deputy chair of the Department of Business Administration, is currently an Assistant Professor in School of Economics and Management and the member of Research Center for Consumer Behavior (RCCB) at Shanghai Institute of Technology (SIT). Dr.Lini ZHANG is currently an Assistant Professor in the Department of International Business, School of Economics and Management and the member of Research Center for Consumer Behavior (RCCB) at Shanghai Institute of Technology (SIT). She is also the coordinator of the SIT-TRU cooperation program in Marketing.