致力于深刻理解中国消费者
To advance our understanding of Chinese consumers
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从白领带饭到游客带饭：情绪即需求
May tourists have their brown-bag as white-collars? Focus on unmet emotions
May tourists have their brown-bag as white-collars? Focus on unmet emotions
2024-12-03
宋思根参加中广协化妆品品牌生态大会并发言
Prof. Sigen SONG attended Comestic Brand Ecology Conference and delivered his opinions about market development tendency
Prof. Sigen SONG attended Comestic Brand Ecology Conference and delivered his opinions about market development tendency
2024-11-29
文旅消费疗愈身心的四字诀
Four ways for mental healing through culture and tourism consumption
Four ways for mental healing through culture and tourism consumption
2024-11-20
制度刚性vs人之常情：员工是否冒风险做好事，关键是领导风格
Mechanism of servant leadership on employees' customer-oriented deviance: the mediating role of psychological security and the mod...
Mechanism of servant leadership on employees' customer-oriented deviance: the mediating role of psychological security and the mod...
2024-11-18
经管学院领导和中心成员参加化妆品科技创新与文化创意论坛
Professors from SEM and RCCB attended Cosmetics Technology Innovation & Cutrural Creativity Forum
Professors from SEM and RCCB attended Cosmetics Technology Innovation & Cutrural Creativity Forum
2024-11-09
张丽妮博士为“SIT-FONTYS中国经济周”授课
Dr. Lini ZHANG had a talk for SIT-FONTYS China Minor
Dr. Lini ZHANG had a talk for SIT-FONTYS China Minor
2024-11-08
宋思根教授赴安徽大学商学院市场营销系讲学交流
Prof. Sigen SONG exchanged with faculties and students at Anhui University
Prof. Sigen SONG exchanged with faculties and students at Anhui University
2024-11-07
王丽玮博士应邀来校授课
Dr. Liwei WANG was teaching a class about “comestics safty” for undergraduates
Dr. Liwei WANG was teaching a class about “comestics safty” for undergraduates
2024-11-06
邓逊博士及研究生参加2024年JMS年会并汇报论文
Dr. Xun DENG and graduate student made a presentation at 2024 JMS Conference
Dr. Xun DENG and graduate student made a presentation at 2024 JMS Conference
2024-11-04
消费者行为研究兴趣小组举行开放式报告会
CB research group opened their seminar to all
CB research group opened their seminar to all
2024-10-28
邓逊博士赴巴黎参加2024年消费者行为研究协会年会
Dr. Xun DENG attended 2024 ACR Conference at Paris
Dr. Xun DENG attended 2024 ACR Conference at Paris
2024-10-25
一个产品该给消费者提供几个选项
How many options should one product provide?
How many options should one product provide?
2024-10-23
【转载】柯勤飞：中国香妆创新的文化时空
Prof. KE: Cultural spacetime of China fragrance flavor and comestics industry
Prof. KE: Cultural spacetime of China fragrance flavor and comestics industry
2024-10-21
越玩越自信：跟《黑神话：悟空》游古建筑
More with it，More gain cultural confidence：Tour the ancestral buildings in BLACK MYRH WUKONG
More with it，More gain cultural confidence：Tour the ancestral buildings in BLACK MYRH WUKONG
2024-10-11
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